Welcome to my little corner of the blogosphere to share the ups and downs of starting a craft business, with plenty of tips, mishaps and the odd glass of wine!

Monday 1 July 2013

Christmas In July!

Well, it's turned nice & hot this weekend, so we've been out in the garden or in the local pub gardens almost all the time.






The kids have had a great time playing and hubby & I have had a lovely
time relaxing with friends!












But now we're back to Monday and no more sunbathing for me, as I have just re-opened my Etsy shop after my "holiday" month (i.e. time to panic about the Home & Gift Fair in less than 2 weeks - EEEEEK!)


And very excitingly I'm taking part in the Etsy-wide "Christmas in July" promotion, which is an American tradition, whereby shops offer a discount on Christmas goods halfway through the year for organised shoppers to get a head start!

Here's what Wikipedia says about it:

In some western countries, July has a minor number of marketing opportunities. In the United States and Canada, there are no national holidays between the first week of July (Canada Day on July 1 in Canada and the Fourth of July in the United States) and Labo(u)r Day (the first Monday in September for both the US and Canada), leaving two months with no holidays. (Some Canadian provinces hold a civic holiday in August, but this is not a national holiday.) The late July period provides relatively few opportunities for merchandising, since it is typically after the peak of summer product sales in June and early July, but before the back to school shopping period begins in August. Therefore, to justify sales, shops (such as Leon's in Canada) will sometimes announce a Christmas in July sale.

As a lot of my funny goodies could be bought as Christmas presents, I thought I would offer a store-wide promotion, not just the Christmassy items, although they are all in the shop now too:



So you just need to use the code CIJUK10 at checkout to get 10% off all orders over £10 for the whole month!

Now I'm off with a cuppa for a slightly belated hop round Handmade Monday :-)

11 comments:

  1. Christmas in July is a great idea both for makers (it makes us stop putting off the inevitable) and buyers - lots of lovely bargains. Have a good week and hope you do really well in your re-opened Etsy shop.

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    1. Thank you :-) I took part in it last year and it really kickstarted my festive season! Simmi xx

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  2. Your Etsy shop is looking gorgeous! What a great idea to join in with Christmas in July - i've been wondering whether to do so myself... i'm thinking maybe i should after reading your post!

    Good luck with your preparations for the fair... you must be so excited! I'm sure it will be a great event for you, i really look forward to hearing all about it :) x

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    1. Thanks Natalie, I love Christmas and starting in the summer suits me perfectly!

      Eeeek! I'm getting more nervous by the day, but mainly at the thought of having to set up & do the event on my own... I can't remember the last time I did anything solo! Simmi xx

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  3. You're brave, I'm not sure I can face getting my Christmas stock out in July!

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    1. Thankfully I luuuurve Christmas so it's absolutely fine with me :-) Simmi xx

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  4. Never too early for christmas I say.......

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  5. I say it is far too early for Christmas. I am just trying to enjoy the 5 days of summer we may or may not get!!

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  6. Hi Simmi, it's look like your summer is filled with lots of fun. Enjoy the "Christmas in July" promotion. It's always fun to have a bit of Christmas right in the middle of summer!

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  7. Christmas shopping already? That really is being uber organised!

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  8. Christmas in July. Bring it on !!!! If you can have 'look forward to Summer' in December, then why not Christmas in July....

    I love your new look Etsy site by the way. Lots of lovely things that would look great in Santa's stockings xx

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I really appreciate all comments made on the blog (it reminds me that I'm not talking to myself!) so just wanted to say thanks for adding your thoughts. Simmi x

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